The Gift Edit

A new destination for design-led gifting at the UK's leading retail trade show, brought to you in collaboration with retailer Wolf & Badger.

The Gift Edit is a carefully selected showcase of design-led, trend-driven and commercially relevant gift brands. Whether you're a buyer sourcing newness or a brand ready to be discovered, everything here is aligned to consumer trends, conscious shopping and seasonal moments.

With editorial-style merchandising, this is gifting presented the way it deserves to be seen.

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40,000

retail buyers at Spring Fair

86%

of attendees have buying power

£2.25 billion

collective spend

For buyers

Discover the brands your customers haven't seen yet

If you're sourcing gifts that earn their place on the shelf, this is where to start. Every brand in The Gift Edit has been selected for creativity, quality and commercial appeal, so the filtering is done before you arrive.

  • Discover emerging and premium independent brands before your competitors do
  • Source products aligned to consumer trends, conscious shopping and seasonal moments
  • See ranges presented editorially, so you can picture them on your own shelves
  • Find bestsellers and impulse buys alongside the breadth of the wider Gift halls

For exhibitors

A curated home for design-led brands

The Gift Edit is selective by design. A stand in the curated Edit tells buyers your brand is worth their time before they've reached your stand.

You'll show in editorial-style surroundings built to do your products justice, with a hosted buyer programme bringing qualified retailers to you and enhanced exposure across the Show Guide, the Little Black Book and pre-show marketing.

If you're an emerging or premium brand with strong retail appeal, tell us about your range.

FIND OUT MORE

Who attends Spring Fair

Independent gift retailers, department stores, garden centres, lifestyle and home retailers, online marketplaces, fashion and accessory buyers, multi-category buying teams and distributors.


 

  • "It’s a great show. Good size, good variety. I see familiar brands but I also discover new ones. There’s a lot more going on at Spring Fair than people realise.”
    Holly Walford
    Assistant Buyer, Anthropologie
  • "Trade shows are vital. You need to see the products in person, connect with the people behind the brand, and really feel it. We signed up with a brand we’d been following for a while and discovered some exciting new ones."
    Louise Haisman
    Twenty Three Living

Explore more at Spring Fair

Design at Spring Fair

The curated destination that connects design-led brands with serious buyers.

EXPLORE DESIGN

Fashion at Spring Fair

Womenswear jewellery, accessories and beauty for fashion-led retail.

EXPLORE FASHION

Home

The breadth of home and lifestyle product buyers source along gift.

EXPLORE HOME

Our Partners