What's on at Spring Fair 2027

The show floor is only half the story. Spring Fair, the UK’s leading retail trade show, brings together retail’s sharpest voices, hands-on masterclasses and exciting new features. Across four days at the NEC Birmingham, you’ll gain valuable insight into the ideas and innovations shaping the future of retail. 

Partnerships are formed. Trends are spotted, orders are written, and careers are made. And for four days every February, the thinking that shapes the year ahead comes to life here. One day at Spring Fair does more for your business than a week at your desk. Registration is open, get your free ticket and start planning your visit. 

Spring Fair's stages

Five stages of retail's sharpest thinking. Hear from the industry’s thought leaders, trend forecasters and design experts, discover what's shaping the industry next, and build your day around the sessions that matter to you. 

Retail, face to face

Two spaces built for the moments in between buying on the show floor. Sink into the Clubhouse for informal meetings, coffee and a proper reset, or swap ideas in the Social Space with people solving the same problems you are. 

Previous speakers

Explore our previous speakers and get a sense of the calibre you can expect in 2027.

Expert advice, included in your ticket

Book a session, sit in on a huddle, or grab a consultation, this is retail expertise your ticket already covers. 

1-2-1 Mentoring Clinic

Free 30 minutes with a retail mentor to work through a specific challenge. Book a slot and come with your questions.

Giftware Association Lounge

Drop in and meet experts from Barker Brettell, Snapdragon and more for advice on the legal and commercial side of running a gift business. 

Free Consultation with Faire

A one-to-one session with Faire's team on growing your wholesale business online.

View from the show floor: Live Instagram feed

 

Be part of Spring Fair 2027

Experience everything that the UK's largest retail show has to offer. Join us at Spring Fair.

Discover new products and ranges today