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Kids, Toys & Play

Explore the magical world of children’s toys, games and gadgets.

Where Best-Sellers Come to Play

From well-known classics, to new and exciting games, spark your imagination with a vast selection of plush and wooden toys that will fly off the shelves! Discover beautiful, handcrafted toys, brain-teasing puzzles and must-have high-tech gadgets in this exciting sector.

The Source for...

Board games / Gadgets / Games / Electronic toys
Licensed gifts / Nursery toys and gifts / Plush toys
Puzzles / Wooden toys

Kids, Toys & Play Suppliers and Distributors

Discover the brands exhibiting at Spring Fair 2026

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Free registration — event starts 1 February

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Lanka Kade

Stand: 5G02
LILING XINKAI Handcraft Manufacturing CO.,LTD

Stand: 5C36
Little Paws Big Memories

Stand: 5E49
Little Timbers

Stand: 5K08
Made by Mindy

Stand: 5D56
Make Believe Ideas

Stand: 5G20
MCHUGS LIMITED

Stand: 5E30-F31
Megamorphic Games Ltd

Stand: 5G40

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Kids, Toys & Play Buyers

Meet Keel Toys

Keel Toys is one of the largest designers, importers and exporters of soft toys in the UK with an extensive blue chip customer base.

Steve Cox, UK Sales Director of the toy manufacturer, discusses the three key reasons why they continue to exhibit at Spring Fair after so many years.

Register today!

Come for the products and stay for the experience. Let us show you why we're the UK's most important retail event.

Kids, Toys & Play Products

Discover Products at Spring Fair 2026 — 1–4 Feb, NEC Birmingham

Explore curated retail/ wholesale ranges across gifts, home & living, stationery, beauty, footwear, and more.

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Half Toys

Brainstorm Limited

A collection of adorable magnetic puzzle-toys that come in four nature themes; ocean, savannah, forest and animal. Each matt textured model is suitably sized for little hands. Effortlessly split the m ...

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Disney Stitch 3D Puzzle Ball

Ravensburger Ltd

Disney's Stitch is taking hearts by storm: now the cute Disney hero is coming to your home in a 3D puzzle with ears! This 72-piece puzzle ball pieces together with no glue needed. Simply put togethe ...

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Disney Lorcana Gateway Game

Ravensburger Ltd

With Disney Lorcana TCG Gateway, you and a friend can start playing the Disney Lorcana Trading Card Game right out of the box - no experience needed! The included guides help you learn as you play wh ...

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My First Puzzles: What time is it?

Ravensburger Ltd

This box-set of four puzzles is designed for preschoolers from age 2. Each of the fun puzzles depicts a time in the day and is perfect for sparking conversations about routines and telling the time.

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Busy Day on the Canal 1000-piece puzzle

Ravensburger Ltd

Popular Yorkshire-based artist Kevin Walsh welcomes puzzlers into a world of calm beside the canal in this nostalgic waterways scene.

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Flamingo Park 1000-piece puzzle

Ravensburger Ltd

Nottingham-based artist and illustrator Angela Holland designed this oh-so-inviting pink lido scene. Bursting with detail and colour, the artist welcomes the puzzler into a world of fun and flamingos ...

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Oh My Pigeons!

Ravensburger Ltd

Feathers might fly in this fast-paced social party game. Can you be the first to play your cards right and fill your bench with pigeons?

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Art & Soul Bird Watching 750-piece Jigsaw Puzzle

Ravensburger Ltd

The new Art & Soul contemporary puzzle collection from Ravensburger celebrates work from up-and-coming artists from around the world. Each 750-piece puzzle is complete with full colour poster detailin ...

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Discover Kids, Toys & Play at Spring Fair 2026

Our Partners

Sunday, 1 February 2026 9:00 - 18:00
Monday, 2 February 2026 9:00 - 18:00
Tuesday, 3 February 2026 9:00 - 18:00
Wednesday, 4 February 2026 9:00 - 16:00

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