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Kids, Toys & Play

Explore the magical world of children’s toys, games and gadgets.

Where Best-Sellers Come to Play

From well-known classics, to new and exciting games, spark your imagination with a vast selection of plush and wooden toys that will fly off the shelves! Discover beautiful, handcrafted toys, brain-teasing puzzles and must-have high-tech gadgets in this exciting sector.

The Source for...

Board games / Gadgets / Games / Electronic toys
Licensed gifts / Nursery toys and gifts / Plush toys
Puzzles / Wooden toys

Kids, Toys & Play Suppliers and Distributors

Discover the brands exhibiting at Spring Fair 2026

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Letter
- W

Whitehouse Leisure International Ltd

Stand: 5L20-M21
Wild Republic Europe APS

Stand: 5G40-H41
WILLIAM LAMB GROUP

Stand: 5K20
Wilton Bradley Ltd

Stand: 5G30-H31

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Kids, Toys & Play Buyers

Meet Keel Toys

Keel Toys is one of the largest designers, importers and exporters of soft toys in the UK with an extensive blue chip customer base.

Steve Cox, UK Sales Director of the toy manufacturer, discusses the three key reasons why they continue to exhibit at Spring Fair after so many years.

Register today!

Come for the products and stay for the experience. Let us show you why we're the UK's most important retail event.

Kids, Toys & Play Products

Discover Products at Spring Fair 2026 — 1–4 Feb, NEC Birmingham

Explore curated retail/ wholesale ranges across gifts, home & living, stationery, beauty, footwear, and more.

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Letter
- W

Wooden Bunting Stand

Ryantown Toys & Gifts

Colorful, Wooden Animal Bunting letters for Kids of all ages. Ideal Birthday, Newborn, Christmas Gift. Educational Gift of letters and animals. Supplied with Green/Orange string and adhesives for wa ...

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Wooden Bunting Letters

Ryantown Toys & Gifts

Colorful, Wooden Animal Bunting letters for Kids of all ages. Ideal Birthday, Newborn, Christmas Gift. Educational Gift of letters and animals. Supplied with Green/Orange string and adhesives for wa ...

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Wooden Periscope Construction Kit

House Of Marbles

Unleash your inner explorer by pressing out and constructing your very own wooden periscope! This fun and engaging project allows you to create a unique viewing device that lets you peer through porth ...

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Wooden Flapping Flamingo Press-Up

House Of Marbles

There’s so much fun to be had with this fantastic flapping flamingo. Simply push your thumb into the underside of the toy and your jiggling flamingo will move around as if they are alive! These intera ...

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Winnie the Pooh Socks

Soctopus

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Water Art Themed 6 pen assortment

Brainstorm Limited

Make your own magical water creations with this unique crafting activity. So fun and easy to do! Use the stencils or your own imagination to colour the ceramic spoon then simply dip into water and w ...

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Wardrobe Suitcases

Moulin Roty (UK) Ltd

Our best-selling wardrobe suitcases include a beautiful character plus their designer outfits in a carry case. There are lots of different designs to choose from in this range and each one of them is ...

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Woodland Animals

Orange Tree Toys Ltd

This Woodland Animals range uses autumnal colours, and features all the woodland creatures! The range includes a set of the popular wooden Stacking Cubes, a Puzzle Train, a Woodland Animal Balancing G ...

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Discover Kids, Toys & Play at Spring Fair 2026

Our Partners

Sunday, 1 February 2026 9:00 - 18:00
Monday, 2 February 2026 9:00 - 18:00
Tuesday, 3 February 2026 9:00 - 18:00
Wednesday, 4 February 2026 9:00 - 16:00

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