THE RHS: IN FULL BLOOM
09 Feb 2027
Licensing Studio | Hall 5
Community & Brand
Commercial Growth
From Radley handbags and Next clothing to Sophie Allport homewares and Freckleface fragrances, RHS licensing has grown far beyond the garden. Join Kevin Smith, Senior Licensing Development Executive at the RHS, as he explores how the Society's botanical artwork and heritage inspire contemporary collections, and how carefully chosen brand partnerships bring its distinctive designs to new products, audiences and markets.