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Periodic spikes, often tied to holidays like Christmas, Valentine's Day or cultural events like New Year's Eve, create lucrative opportunities for businesses to capitalise on heightened demand. But standing out amidst competition during these periods demands more than just clever marketing.  

The Autumn Budget 2024, presented by Chancellor Rachel Reeves under the new Labour government, introduced a series of changes that will affect small businesses across the UK. The measures aim to boost economic stability, infrastructure investment, and growth across various regions. Here's a breakdown of the key announcements and how they may impact small business owners.

I'm Laurie Morgan, the Marketing Manager at Quintessence Fragrances. With over 15 years of industry experience in product development and creative marketing, I specialise in driving growth and innovat ...