Inspiring Instagram Accounts for Retail Lovers
Instagram marketing has a huge impact on consumers, and because of its aesthetic appeal it is the perfect place to showcase retail products. To help get your creative juices flowing, we’ve rounded up a few of the best inspiring Instagram accounts that focus on retail.
The Shopkeepers @the_shopkeepers
The Shopkeepers is an inspiring Instagram account filled with stunning shopfronts and displays. It features retail stores in every sector from food to clothes to books. They post content from all over the world, so no matter where you are based, you are sure to find something to inspire you.
Real Homes @real_homes
Real Homes is one of the best retail Instagram accounts. They share interior design and home décor inspired posts on their Instagram account. They are the one stop shop for furniture and homeware retailers looking for inspiration, and consumers looking to decorate their home.
Letterfolk is a great example of the best retail Instagram accounts. They are a retail brand that use the products they have to create fun and entertaining content. They’re a small brand who create and sell handcrafted letterboards. They are a prime example that you don’t need to be a big corporation to run successful and viral marketing campaigns.
Divinity LA Bracelets @divinityla
Divinity LA Bracelet’s Instagram is very relevant and appealing to their target audience – young consumers. It paints a picture of travel and adventure, making the consumer believe they too can have this life if they own a bracelet. They also promote environmental practices, something that is important to young consumers, and highlight the charities they donate to for every bracelet sold.
We Love Retail @weloveretail
We Love Retail's inspiring Instagram account has a strong focus on retail displays. They showcase both big brand names like Zara and Ray Ban, and smaller lesser known retail brands. They are a Spanish brand so their posts are in both Spanish and English.
Apartment Therapy @apartmenttherapy
Apartment Therapy has a whopping 2 million Instagram followers on their home décor account. Their name does their Instagram page justice, as it really is a source of therapy for us interior crazy consumers.
Hoaka Swimwear @hoaka_swimwear
Hoaka Swimwear has built up their Instagram following using body positive messages and focusing on travel. They get their customers to upload pictures of themselves wearing their merchandise to their own accounts for the chance to get featured on the Hoaka Swimwear Instagram page, become a ‘Hoaka Ambassador’, and even win regular trips abroad. This is a really tactical and organic way to spread your company’s message online.
Looking for more inspiration? Visit Autumn Fair, our September show, and take part in the free workshops and seminars. You will also find retail inspiration painting the show floors.