4-8 February 2018
Volume sector opens 3 Feb

NEC Birmingham, B40 1NT, UK


spring fair logo

4-8 February 2018
Volume sector opens 3 Feb

NEC Birmingham, B40 1NT, UK

What's On

The Atelier - Hall 20 and Hall 17

The Atelier: a new, immersive trends experience

Launching at Spring Fair, The Atelier is an immersive feature installation revealing the gift and home trends you need to know now, next season, next year and into 2020.

Located in Hall 20 in Spring Fair and in Hall 17 of the NEC at the co-located show Jewellery & Watch, The Atelier presents original concepts and bestseller product recommendations, through compelling video and stunning visually merchandised room sets, to help to you shape your short and long term plans for diversification and growth and to show Spring Fair 2018 with confidence and success.

We’ve worked with everyone from Pinterest to global trend forecasters, WGSN to curate four explorative zones with inspirational content, insight and imagery designed to help you:

whats on spring fair the atelier
  • Learn more about what’s selling right now, with the very latest hot lists from Pinterest and Amazon - perfect for short orders and marketing
  • Explore diversification options for your product offering
  • Choose the perfect products for next season and beyond
  • Pick up display techniques you might not have thought of – strong visual merchandising will draw more customers into your shop!
  • Gain unique and exclusive insight into future trends from WGSN and Coloro

Giving you a sneak peek into the trends as you’ve never seen them before, make sure you don’t miss the chance to visit The Atelier.

Find out more

Inside Retail Hub - Hall 6

The central location for seminars, talks, workshops and more, the Inside Retail Hub is located in Hall 6.

whats on spring fair workshops


Workshops will be on at the Inside Retail Hub at 4pm each day, Sunday to Wednesday, so come along and join in! Topics include the secrets of personalisation – discover the impact of sending customers their orders in personalised packaging at MacFarlane Packaging’s workshop on Monday 5th February, and of particular interest to small businesses - negotiating with low buying power. You’ll learn how to build a concise collection around research, pay a good price for it and build a great relationship with the supplier to boot. Jennifer Preston was a buyer at Primark before setting up her own online store so has many great tips to share with you on Sunday 4th February.


whats on spring fair seminars


Seminars for 2018 will start on the hour, making it easier to plan your day and which speakers you’d like to catch! Seminar highlights across the week include:

  • Tips from award winning accountant Bobby Lane on driving profitability,
  • Information on how to work with your local community to build business from gift shop, Wishes from Cudworth
  • Digital Marketing Trends for 2018 from Climb Online
  • Autumn Fair hit, John Romanoski on understanding and controlling Amazon
  • How to build online sales with Simon Pryce
  • Digital advertising with Google Digital Garage

And lots more!


whats on spring fair meet the experts

Meet the Experts

Returning to Spring Fair even bigger and better, Meet the Experts is your chance to get your burning questions answered in a way that makes sense for your business. You can book your free 20 minute session with the expert of your choice ahead of your visit, or just turn up at the Inside Retail Hub the day of your visit and sign up then!

Key topics for the modern retailer include:

  • Buying & Merchandising
  • Visual Merchandising
  • Digital Marketing
  • Ecommerce
  • Business Health Checks
  • Implementing EPOS and other systems


Meet the Experts

whats on spring fair dit export theatre

DIT Export Theatre

The DIT Export Theatre at Spring Fair will inspire and support you with talks and workshops to help you export to new markets and grow your business.

DIT are committed to providing you with advice, support and market insight, allowing you to explore export opportunities and enable your success in overseas markets. The DIT Export Theatre showcases a range of talks from DIT export advisers, industry leaders and businesses sharing their export experiences.

Talks cover crucial topics including protecting your IP in the international marketplace with Bill Russell of the UK International Property Office, taking the first step into export with Christine Hancock from DIT and country spotlights on Europe, ASEAN and China.

Join In

whats on spring fair glee new products showcase

Glee at Spring Fair New Product Showcase Awards - Hall 3

The Glee New Product Showcase in Hall 3 is scored by a panel of judges and is where you can explore the most innovative, unique and commercial products from all of the Glee at Spring Fair suppliers. The competition sees new designs and products perfectly displayed for your consideration, with the best of each category receiving the accolade of a "Glee Award".

The judging panel will decide the product winners based on their innovation, design, promotion and saleability.

whats on spring fair new product showcase

New Product Showcase - Hall 3

Not to be confused with the Glee New Product Showcase in Hall 3, the Hall 5 feature highlights the newest and most exciting products from selected brands across Spring Fair (and some eye-catching visual merchandising) as a hub for product and display inspiration. Definitely a must-stop if you’re on the hunt for the must-have products across all sectors in the show.

whats on spring fair gift of the year awards
whats on spring fair the party show

The Party Stage

Showcasing the best of party and costumes for kids (big and small), the Party Stage is the destination for dressing up and theme ideas!

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