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Exceptional Shopper Experiences: Delivering Short and Long-Term Impact

03 Feb 2025
Masterclass Studio
Masterclass Studio
Through in-depth analysis and real-world examples, David Wall and Jauneen Tarin from Kantar will explore the importance of customer experience and marketing in achieving both short-term commercial impact and long-term growth in brand perceptions. They will demonstrate how meaningful and different brand experiences are critical to thriving in an ever-evolving retail landscape.
Speakers
David Wall, Senior Customer Strategy Director - Kantar
Jauneen Tarin, Head of Shopper Practice UK - Kantar

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