Ami Rabheru
Ami Rabheru helps independent, founder-led brands unlock growth and succeed in retail. Drawing on 20+ years as a retail buyer for household names including M&S, Next, and Tesco, she now supports businesses to start, grow, and scale with confidence.
Through Retail Huddle, she provides mentoring, workshops, and community support, giving founders the tools and know-how to thrive in a competitive market.
Her newest venture, co.lective, takes that mission further, creating a pop-up retail destination at Westfield White City where next-gen brands go from URL to IRL. It’s retail reimagined: conscious, collaborative, and community-first, designed to give emerging brands visibility, credibility, and unforgettable customer connections.
Co.lective pop-up
co.lective is a curated retail pop-up destination designed to showcase the U.K’s most exciting independent, retail-ready brands in premium high-footfall locations.
We make it simple for next-gen brands to pop-up into physical retail with an affordable platform that allows brands to meet their audiences from URL to IRL, in short, powerful sprints.
This is retail done differently, conscious, collaborative, and community-first.
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01-Feb-2026The Merchant’s CornerPitch Live - Gift Products
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02-Feb-2026The Merchant’s CornerPitch Live - Fashion Products
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03-Feb-2026The Merchant’s CornerPitch Live - Kids Products