University Games UK Limited

Don’t miss University Games’ extensive portfolio of over 700 games, puzzles, and gifts at Hall 4, Stand E24-F25, catering to everyone from preschoolers to adults. With something for every age and interest, the range combines family favourites, innovative new launches, and educational toys to inspire fun and learning all year round.

Exciting new additions for 2026 include That’s Not My and Peppa Pig educational ranges, Squeeze Poppers, and a humorous new Pundamental range. The Pundamental collection, featuring Jelly Armchair’s witty illustrations, offers clever card games, such as All Puns & Games Food & Drink and Animal Editions, with laugh-out-loud wordplay like “Melon Collie” and “Holy Cow.” Two 1,000-piece puzzles, Cat-A-Pillar and Authorful Puns, complete the range.

The award-winning Learning Journey educational range continues to expand, with a new collaboration with the best-selling That’s Not My… touch-and-feel storybooks. The new That’s Not My… range of games and puzzles include bright and tactile Floor Puzzles, 4-in-1 Puzzles, and Match It! games, with textured patches and engaging illustrations covering Animals, Vehicles, and Favourite Things.  The new Peppa Pig educational range also couples the instantly recognisable Peppa Pig characters with the winning formula of The Learning Journey educational games. The collection includes My First Match It! Tins a Magnetic Sort and Learn Colours game, and a Lift and Learn Puzzle all featuring iconic artwork from the Show.  The core Learning Journey range also features STEM-focused toys, construction kits, infant electronics, and magnetic Sort & Learn puzzles, supporting learning from baby to 12 years old.

Firm favourites such as Smart Ass, Perudo, Who’s in the Bag, Pointless, Stupid Deaths, Yes! No! and Don’t Say It continue to delight families, while the Bullseye Board Game and Mini Game bring the TV classic back to life, offering players a ‘super, smashing, great time’ with rounds that mirror the show. Table football enthusiasts can enjoy a wide Subbuteo range, including Main Games, licensed England and Liverpool FC sets, Player Sets, and popular accessories like the Electronic Timer and Scoreboard.

University Games also offers an extensive collection of licensed and themed puzzles, from Roald Dahl, Paddington, Horrible Histories and Dog Man, to preschool favourites like The Very Hungry Caterpillar, Dinosaur Roar, and Mog. Their jigsaw range spans 500 to 4,000 pieces, including 3D puzzles of Harry Potter buildings, and UK football stadiums. Crime-solving and Murder Mystery Party games include Night Hunter and the best-selling Case Files range as well as exciting new launches for 2026 include Fatal FOMO and Madam LeBlanc.

Lagoon’s extensive range of innovative games, gifts and puzzles include the popular Project Genius wooden brain teaser range that features the new El Castillo Pyramid and Aztec Family Chest, the classic Pub Games range, the innovative STEAM National Geographic How Things Work 3D puzzles, and the celebratory Birthday in a Box range for ages 18–60. Lagoon also offers a wide selection of seasonal and tabletop games, Games in Tins, and science-focused products from The Purple Cow.

Whether for fun, learning, or gifts, University Games and Lagoon provide a world of games, puzzles, and toys to entertain, challenge, and inspire the whole family.