Sting In The Tail
Sting in the Tail designs and manufactures high quality, design-led giftware, aiming to source as many components as possible from within the UK. The Company is also a distributor for Swedish Skargard products.
The packaging is a key element of our products; it is simple, contemporary and re-useable wherever possible. We aim to design packaging which is an integral part of the product as well as having a future use.
The business owner has a background in engineering and business management, including a Business Growth Training qualification from Durham University business school.
The business began trading in 1992 under the name of ‘East and West’ and initially operated from a home address. It moved to town centre premises in 1994 and subsequently changed name to ‘Sting in the Tail’ in 1998. The following year the business moved to a new location outside the town.
The product range is extensive and comprises of 3 distinct sections:
1. In-house design and production of our own range of giftware
2. Distributors of Swedish soap and toiletries
3. Design and production of own label products
The company exhibits at 4 giftware exhibitions each year.