Stand: 8C60
  • Retail Technology & Solutions

Bira represent thousands of independent retailers across the UK. They are solely focused on the retail sector and support businesses from all sectors including hardware and DIY, cookshop and housewares, fashion, pet products, health food, cafes and eateries, and garden centres, agriculture and garden machinery.


Industry representation

Working as the voice of independent retail businesses, Bira fight for a level playing field for the independent sector. They influence media and challenge Government legislation with the sole aim of keeping our UK high streets diverse and lively. They provide support on key areas of strain like business rates, parking and staffing.


Key Benefits of joining

Bira utilises strength in numbers of thousands of independent retailers to negotiate special terms on key business outgoings like card processing, business insurance, buying and many more. Questions or issues surrounding employment law, HR, health and safety, tax and VAT can be directed towards the legal advisors at Bira legal, which retailers have unlimited access to all included in the cost of membership.

Through access to discounts, preferential rates and support, retailers save far more than their membership fee improving their bottom line too.


Join Bira and get 50% off your first year of membership as well as a £100 voucher towards any single order of £300 or more with any participating Bira Direct Supplier*! Use voucher code SPRING50.


*Available for new customers only. Standard membership rates will apply after the first year for following renewals. Offer expires 31st December 2024.


West Midlands
United Kingdom


Contact Exhibitor

  • By joining you’ll not only ensure the continuation of our Government  campaigns for the independent sector but will have access to discounts and exclusive benefits.
  • We are giving our members a £100 Voucher to spend at the Spring Fair, on any one order over £400 (+VAT). * All you need to do is: Register to attend the Spring Fair show at the NEC, Birmingham between ...
  • 50% off Bira membership

    05 Feb 2023 Bira
    - Up to 30% off insurance - Free and unlimited legal advice - Access specially negotiated terms with over 2,000 brands through our buying group - Bira Direct - Payment processing services - Save money ...
  • At Bira, we are committed to championing the causes that matter most to independent businesses. In 2024, we are proud to announce our involvement in several impactful campaigns aimed at fostering a th ...

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